Can Personalizing by City Be More Effective Than by Name?

The other day, I received a personalized postcard that caught my eye and made me think. It was a beach scene, with brightly colored beach chairs across the front. I live in the heartland, so at first I thought perhaps it was a travel promotion. The headline read, “Just our way of saying thanks, Bellefonte.”… Read More »

This labelling news was spotted at The Digital Nirvana
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