Marketing Ideas You’ve Overlooked?

We’ve all got lists of marketing ideas for the new year, but are there a few you’ve overlooked? On its website, Great Reach Communications has just published its downloadable “10 Marketing Ideas for Printers,” and there were three ideas I thought were particularly interesting. 1. Blog content. Yes, blogs are the “in” thing right now,…

More Positive QR Code Data for the Naysayers!

Just out from Mobile Shop Talk — new data from Marketing Land shows that 15% of shoppers are scanning barcodes or QR Codes as part of the shopping experience.  Here’s the range of what shoppers do: 31% — Compare prices of products through Amazon, other online retailers 30% — Look for offers and coupons 28%…

Logistics Labels

As supply chains get more complicated, the importance of logistics  labels in enabling control of the flow of products can’t be overstated. Logistics labels give a digital voice to assets that can be used to identify them and track where they are in the supply chain. One of the first organizations to insist on  barcoded […]

Christmas Shutdown

We will be closing for Christmas from mid-day. Monday, 23rd December 2013, and will return on Thursday, 2nd January 2014. May we take this opportunity to thank all our staff, customers and suppliers  for their support from each of our businesses (Mercian Labels, Security Labels International,  Label Lock and AC Labels ).